Product Hunt Launch
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General info
Project goals
Folio Wallet already had a significant number of users but had never reached the Product Hunt audience. The goal was to establish the app in a new niche—startups and product builders—gather user feedback, and boost app visibility.
Project results
We began preparing for the launch one month in advance. We established a list of potential supporters, collaborated with the community on Product Hunt and across other channels.
On the day of the launch, we connected with all supporters and unified the product’s marketing channels to maximize the launch’s coverage.
As a result, we achieved 2nd Product of the Day, received over 600 upvotes, and generated 300 comments from the community. Folio Wallet experienced a surge in downloads, received valuable feedback from both current users and early adopters, and strengthened its presence in the niche.